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Case Study 1: Business Vision Overhaul
CLIENT:
Asset management subsidiary of top five global financial services company
CLIENT SITUATION:
- Newly appointed CEO needed subsidiary to become significant contributor to parent company's profit
- Wanted a fresh vision and plan to attain objective
CASEY QUIRK APPROACH:
- Developed vision, objectives, and detailed plan through weekly sessions with CEO and senior team
- Conducted and delivered assessment of the current organization
- Quantitative and qualitative assessment of flagship products
- Analysis of client’s financials, marketing material, organizational structure
- Interviews with company’s top 50 senior managers around the world - Conducted market sizing and opportunity projections to prioritize markets
- Facilitated discussions between parent and subsidiary senior management on new vision and plan
PROJECT OUTCOME:
- Vision and plan was endorsed by parent company CEO
- Casey Quirk and CEO jointly rolled out vision to asset management leadership team
- Business heads used new vision to develop specific implementation plans